004 International Blog

"Klarna Checkout" available for Global Commerce Suite

Posted by Luis Krug on Sep 21, 2017 10:00:32 AM

From now on you can offer your customers the payment method "Klarna Checkout" with our GCS suite. "Klarna Checkout" is optimized for quick and easy payment and has a positive effect on conversion and customer satisfaction.

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10 hints to build a better check out process

Posted by Luis Krug on Aug 10, 2017 10:26:43 AM



1. Ask less and you will sell more

Remember that we do not like filling out forms, what we want is to buy something quick. The buying process is the least attractive part of your store: you are asking for money from the customer, do not forget that. So do not overwhelm your customer with questions you will not need to convert:

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Topics: e-Commerce Marketing, check out process, design

How to grow a Facebook Fan base to 70.000 fans

Posted by Luis Krug on Jul 28, 2017 2:29:54 PM

I like online marketing and I like to understand the habits of consumers. I have been in E-Commerce since the year 2000 and I have seen many ways to attract customers. With our project www.divaloca.es, we have tried different mechanisms to achieve fans and subsequently sales on Facebook.  In this post, I summarize our experience. In 2 years, we got over 70,000 fans.

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Topics: Social Media Marketing, Online Marketing, Facebook Marketing, e-Commerce Marketing

004 International invests in Boardfy

Posted by Luis Krug on Jul 25, 2017 12:33:13 PM

004´s investment arm Incubout invests in the price comparison SaaS solution BOARDFY.

We are very proud to announce our engagement with the start-up Boardfy. Boardfy offers merchants real time price data that enable merchants to better set their pricings in their digital sales channels. The key advantages for merchants are pricing automation. The solution will adjust the product price automatically considering competitor pricing and stock levels, allowing the merchant to maximize their margins.

In addition, the brand module offered by Boardfy, allows brands to monitor their product prices in the digital space. Brands can discover which distributors are selling below the recommended selling price and which of them are out of stock.

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Topics: SaaS Software, pricing, investment, start up